Sunday, December 20, 2009

Direct sale in cosmetics grows - Hurriyet Daily News and Economic Review

Direct sale in cosmetics grows - Hurriyet Daily News and Economic Review


Cosmetics, one of the sectors that continued to grow during the crisis, offers opportunities for entrepreneurs through direct sales.

The direct sales system, which is preferred by brands such as Avon, Amway, Herbalife, Nikken, Oriflame and Tupperware in Turkey, is a job gate for the unemployed, as it does not require criteria such as capital, age and education. The system is providing jobs for 600,000 people and the rate of males is increasing. The direct sales system draws attention as the cosmetics sector has proved to be among the sectors keeping up growth amid the crisis. The number of male freelancers entering the system has risen 15 percent.

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